real estate social media service

“77% of realtors actively use social media for real estate.” Real estate agents can gain a significant competitive advantage in a society where most people use social media and the internet. The National Association of Realtors found that 44% of buyers start their search for real estate online. Additionally, millennials, primarily represented on social media, make up 66% of first-time homebuyers. Let’s assume real estate agents make good use of social media. In that situation, real estate marketing can advance things. These allow realtors to increase visibility, foster trust, and grow clientele. Social media is one of the best ways for realtors to connect with potential clients and expand their brand online. Some of the Key Benefits of Using Social media for real estate Reaching Customers with High Intent The ability allows real estate agents to target people looking to buy or sell a property. Social media marketing comes into its own. Whereas a traditional print ad or letter drop is distributed to a large audience that may or may not be looking to buy or sell, social media for real estate uses data and intelligent algorithms to target a much smaller audience that is highly likely to be considering or actively engaged in house hunting. It significantly improves the effectiveness of your marketing. When we work with real estate agents who do not currently use digital advertising, we can help them achieve a 100% increase in valuation requests. The impact on lead generation and developing a healthy sales funnel is significant. Another benefit is that social media for real estate provides data that can help you build and develop a genuine relationship with your customers. You can better understand their needs and intentions so that when you contact them, you can provide them with a service tailored to their specific requirements. Not only will this help them move more effectively from lead to customer, but it will also help to build trust and strengthen your brand. Print Marketing Is more expensive Than social media for real estate. It’s less about the total cost of social media marketing versus print and more about the ROI. As previously mentioned, when you place a print ad or send a letter drop around a neighbourhood, you’re putting your property or services in front of a large audience. However, many people don’t look at your ad or throw the leaflet into their recycling bin. Why? Because they are not currently interested in buying or selling property. When you run targeted social media ads, you’re reaching a qualified and high-intent audience, which means you’ll get a lot more interaction with your ads. While the overall audience is smaller, the ratio of inquiries and requests is higher. Reaching a single qualified and relevant buyer or seller via social media marketing is nearly 20 times cheaper than a letter drop, in our experience. The ROI on social media advertisements is much higher than that of print. The platform does have many advantages: You can track the performance of your ads in great detail and accurately report on your ROI. You can see how many people were reached by your ads.